AAPEX Webinar “People Do the Selling” Hits Home Run with Exhibitors

The Automotive Aftermarket Products Expo (AAPEX) wrapped up its Wednesdays with Steve Exhibitor Webinar Series with record high participation from exhibitors at the final webinar, “People Do the Selling,” on Aug. 14. AAPEX is set for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

The AAPEX Exhibitor Webinars are offered at no cost and are designed to help companies grow their business at AAPEX. The “People do the Selling” webinar drew more than 100 online attendees and focused on people as the No. 1 most critical factor in determining whether or not an exhibitor has a successful AAPEX.

Steve Miller, marketing expert, led the three webinars in the series. The two previous webinars focused on “Is Buying a Booth Enough?” and “Aggressive Pre-Show Wins Every Time.” The AAPEX Exhibitor Webinars are archived within the Exhibit section of the event’s website, www.aapexshow.com.

“Though I’ve been managing the Bosch Tradeshow and Events program for many years, I always find it helpful to participate in these educational sessions,” said Scott Jameson, CME, manager, tradeshows & events, automotive aftermarket, North America, Robert Bosch LLC. “Steve Miller is a very knowledgeable guy who gives a very unique perspective to the attendee’s viewpoint. While I know this subject maybe as well as Steve, I still found myself saying, ‘Yes, I know this . . . why aren’t I doing it?’”

“Thanks, AAPEX, for the ‘People do the Selling’ webinar with Steve Miller. His invaluable information always helps increase ROI at AAPEX and is great for a first-time attendee or veteran exhibitor,” said Roger Powell, Shows, Events and Motorsports, Delphi Product & Service Solutions.

“The AAPEX Show planners have done a wonderful job setting up three valuable sessions with Steve Miller,” said Joe Fee, marketing specialist, Valeo Service North America. “Each session provided some great insight and valuable advice for AAPEX show beginners and veterans. I personally picked out at least five new ideas that I plan on utilizing leading up to and during this year's event. Steve provided several ‘secret weapon’ actions that will help all attendees maximize their success.”

AAPEX represents the $477 billion global motor vehicle aftermarket and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or email info@aapexshow.com.

AAPEX Learning Forum Sessions to Address Warehouse Distributor Management

MOKENA, Ill. – Aug. 14, 2013 – Well-known professional experts on distribution and management will be presenting topics of particular interest to warehouse distributors (WD) in Learning Forum sessions during the 2013 Automotive Aftermarket Products Expo (AAPEX). AAPEX is set for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

The Learning Forum WD Management sessions include how to achieve profitability and success, future forces in B2B markets, sales and marketing optimization, building tomorrow’s workforce and trends affecting today’s distribution businesses.

Featured speakers leading the WD Management sessions include:

• Garrison Wynn, Wynn Solutions - “The Real Truth About Success: What the Top 1 Percent Do Differently and Why They Won't Tell You” and “Being the Best vs. Being Consistently Chosen”

• Steve Diest, Indian River Consulting Group - “Channel Evolution: Lessons from Other Industries” and “Future Forces in B2B Markets”

 • Barry Lawrence, Texas A & M Distribution Program - “Optimizing Distributor Profitability: Best Practices for Improving Return on Investment” and “Sales and Marketing Optimization: Driving Growth and Market Share”

• Gene Marks, The Marks Group - “Economic, Political and Tech Trends: 10 Things Happening Today That Will Affect Your Business Tomorrow”

• Dan Schawbel, Millennial Branding - “Building the Workforce of Tomorrow: How to Recruit, Retain and Grow Your Young Talent”

This year’s Learning Forum will feature nearly 40 free sessions, the highest number ever offered at AAPEX. Sessions will start on Monday, Nov. 4, the day before the official start of AAPEX, and continue throughout the event. Attendees are encouraged to make their travel plans accordingly.

All sessions are accredited by the University of the Aftermarket toward the Automotive Aftermarket Professional (AAP) and Master Automotive Aftermarket Professional (MAAP) professional designations. Sessions will be held at the Venetian Hotel, on the Venetian/Palazzo Congress Center Level 1, Marco Polo Rooms 701-707. Since the sessions are free-of-charge, seating is first come, first served. For a list of topics, speakers, session descriptions and a schedule, visit the AAPEX Learning Forum.

AAPEX represents the $477 billion global motor vehicle aftermarket and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

One Lucky Attendee to Win AAPEX VIP Experience Trip

The Automotive Aftermarket Products Expo (AAPEX) is offering attendees the chance to win a free VIP Experience Trip to the 2013 event. AAPEX will feature more than 2,300 exhibitors and nearly 5,000 booths with the latest products and services in the global motor vehicle aftermarket, and is set for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

The VIP Experience Trip includes round trip airfare for two people (in the continental U.S.) to AAPEX, hotel accommodations for five nights during AAPEX, two tickets to the Chairman’s Reception at AAPEX, a Meet & Greet with AAPEX Event Management, and an All Access Pass to AAPEX.

The AAPEX VIP Experience Trip is offered in partnership with Professional Tool & Equipment News (PTEN) and its Great Prize Giveaway. The Great Prize Giveaway is hosted by VehicleServicePros.com, the official website for PTEN, Fleet Maintenance and Professional Distributor magazines. It offers vehicle service professionals the chance to win the AAPEX VIP Experience Trip and other prizes.

The Great Prize Giveaway contest begins Sunday, Sept. 1. To ensure a winner can attend this year’s event, the AAPEX VIP Experience Trip voting will end Monday, Sept. 30. The VIP winner will be notified by Friday, Oct. 11. Vehicle service professionals should go to vehicleservicepros.com and register to enter. Once registered, participants can return every day and vote for up to five prizes they would like to win. (The Great Prize Giveaway contest officially runs Sunday, Sept. 1 – Thursday, Oct. 31 for all other prizes with winners announced on Friday, Nov. 15.) 

AAPEX represents the $477 billion global motor vehicle aftermarket and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.