Learn How Copywriting Impacts Success During AAPEX Exhibitor Webinar

Aug. 19, 2014 – The AAPEXedu Webinar Series will present, “Copywriting: Your #1 Marketing Skill,” a free exhibitor webinar on Tuesday, Sept. 23, at 4 p.m., EST, to show exhibitors how effective copywriting can be used to grow their businesses. The 2014 Automotive Aftermarket Products Expo (AAPEX) is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3.

In this powerful AAPEX webinar, strategic marketing expert Steve Miller will cover how copywriting, very simply, is the ability to put words on paper that get people to send money, ask to be contacted, or give their name and email. Good copywriting creates tremendous leverage because once the right words are on paper … in the right order (and this is key), all that’s left to do is use the right media to deliver that message to the right person.

During this presentation, exhibitors will gain a better understanding of what makes good copy, whether they write it themselves or have someone else do the copywriting, and how copy also impacts success at AAPEX.

The monthly AAPEXedu Webinar Series, introduced in February 2014, is designed to help ensure exhibitors grow their businesses and get the most out of their participation in AAPEX. The October webinar, slated for Tuesday, Oct. 7 at 4 p.m., EST, will cover “Last Minute Tips Exhibitors Can Still Use.”

To register for “Copywriting: Your #1 Marketing Skill” or to watch a previous webinar in the AAPEXedu Video Learning Library, visit: www.aapexshow.com/exhibitor/webinar.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX. To register for AAPEX, visit: www.aapexshow.com/register.

AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

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NASTF Connects Shop Owners, Techs and OEMs at AAPEX to Bring Solutions in Service Information

Attend the NASTF Fall 2014 General Meeting and Join the Conversation

 Aug. 13, 2014 – Service operations representatives from 12 original equipment manufacturers (OEMs) already have confirmed their participation in the National Automotive Service Task Force (NASTF) Fall 2014 General Meeting on Wednesday, Nov. 5. The meeting will take place at the upcoming Automotive Aftermarket Products Expo (AAPEX) set for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center, with AAPEXedu sessions starting on Monday, Nov. 3.

The NASTF meeting is part of the new Service Professionals Program at AAPEX and presents a unique opportunity for shop owners and technicians to interact directly with OEMs to bring solutions in service information. The meeting’s featured topic is “Aftermarket Access to OEM Education Resources” and a confirmed agenda is available at: www.nastf.org/GeneralMeetings.

“The addition of NASTF to the AAPEX Service Professional’s Program brings the aftermarket one-step closer to the OEM. Sessions on the NASTF meeting agenda like ‘OEM Education Resources’ and the ‘2018’ PC diagnostic requirements give both the automaker and the aftermarket technician insights into each other’s world,” said Kathleen Schmatz, president and chief operating officer, Auto Care Association.

“Technicians, service writers and shop owners are the front-line in our industry and AAPEX, one of the largest gathering of repair professionals in North America, is committed to adding value for their time at the show. The addition of the NASTF General Meeting to the AAPEX Service Professionals Program is an important step in continuing the dialogue among service providers, aftermarket channel partners and suppliers so that all can innovate and win in today’s aftermarket,” said Bill Long, president and chief operating officer, Automotive Aftermarket Suppliers Association (AASA).

The NASTF Fall 2014 General Meeting will be held from 1 p.m. to 4 p.m., PST, Room Casanova 605 at the Sands Expo Center/Venetian Hotel. No registration is necessary for the NASTF meeting, but registration is necessary for AAPEX events.

For further information, visit: www.nastf.org/GeneralMeetings or contact Skip Potter, NASTF executive director, at: skippotter@nastf.org. To register for AAPEX, visit: www.aapexshow.com/register.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX.

About AAPEX
AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

About NASTF
NASTF was established in 2000 to identify, communicate and resolve gaps in the availability and accessibility of automotive service information, service training, diagnostic tools, and equipment for the benefit of automotive service professionals and their customers. NASTF was incorporated in 2006 as a 501(c)(6) not-for-profit organization. Additional details can be found at www.nastf.org. 

AAPEX New Packaging Showcase to Spotlight Innovative and Eco-Friendly Designs

PMMI to Judge 2014 New Packaging Entries

Aug. 11, 2014 – Buyers are invited to visit the Automotive Aftermarket Products Expo 2014 New Packaging Showcase to see the latest, eco-friendly, innovative and easy-to-merchandise packaging designs that will help them sell more products. AAPEX is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3. 

PMMI, the Association for Packaging and Processing Technologies, has volunteered to judge this year’s packaging entries. Tom Egan, vice president, Industry Services, PMMI, and Sean Riley, editor, Packaging Machinery Technology (PMT) magazine, will select a winner from each of six categories that reflect the highest standards in packaging design. The 2014 New Packaging categories are Economics, Environmental Impact, Innovation, Marketing, Performance and Protection.

The New Packaging Showcase will be located in Hall D+. In addition to being displayed in the onsite Showcase, entries will be included on the AAPEX 2014 Mobile App and featured in the new Product Plus publication to be published by Babcox Media and mailed to buyers after AAPEX. 

Exhibitors interested in entering their company’s packaging in the AAPEX New Packaging Showcase should log in to their exhibitor portal at: aapexshow.com/exhibitorlogin and click on the New Packaging Showcase icon on the dashboard. New Packaging entries are due Friday, Aug. 29. For more information, contact Chris Kalousek, chris.kalousek@aapexshow.com, 708-226-1300, ext. 14.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX. To register for AAPEX, visit: www.aapexshow.com/register. 


About PMMI
PMMI is a trade association made up of more than 650 member companies that manufacture packaging, processing and packaging-related converting machinery, commercially-available packaging machinery components, containers and materials in the United States, Canada and Mexico. PMMI’s vision is to be the leading global resource for packaging and processing, and its mission is to improve and promote members’ abilities to succeed in a global marketplace. For additional information, visit: www.pmmi.org. 

About AAPEX
AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

AAPEX 2014 Mobile App Features New Products, Exhibitors and Walking Map

Aug. 6, 2014 – The Automotive Aftermarket Products Expo (AAPEX) 2014 Mobile App offers many new features to help buyers plan while on-the-go for the event, easily navigate the show floor and grow their business while at AAPEX. AAPEX is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center, Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3. 

Everyone's Getting in on the App Action

The app, sponsored by ZF Services, includes new products making their debut at the 2014 AAPEX, as well as an Exhibitor list, searchable by exhibitor, product and brand. A Walking Map with a Booth Visited feature and a Locate Me option is designed to help attendees orientate themselves on the show floor. The app also features an interactive floor plan, the more than 40 AAPEXedu sessions and speakers, and a personalized planner. 

“We feel this app offers an innovative way of communicating directly to the attendees of AAPEX, providing relative company and product specific information,” said Mark Cali, product management and marketing manager, ZF Services. 

The free app is available for Android, iPhone, iPad and any other mobile web-ready device. To download the AAPEX Mobile App, www.aapexshow.com/app. When downloading the app from iTunes or Google Play, buyers should search “AAPEX 2014.” 

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX.

To register for AAPEX, visit: www.aapexshow.com/register. 

About AAPEX
AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

About ZF Services
ZF is a global leader in driveline and chassis technology with 122 production companies in 26 countries. In 2013, the Group achieved a sales figure of about €16.8 billion with approximately 72,600 employees. ZF Services consistently continues the systems expertise of ZF in the aftersales market. With integrated solutions and the complete ZF product portfolio, the business unit ensures the performance and efficiency of vehicles throughout their complete service life. Driveline and chassis technology from ZF is offered in the trade in the form of the established Sachs, Lemförder, Boge, ZF Lenksysteme, and ZF Parts brands. For further information about ZF Services, visit online at www.zf.com/us or on Facebook and Twitter at ZF Aftermarket US.

New Remanufacturing Experience at AAPEX to Include Conference, One-On-One Meetings, VIP Reception

Aug. 4, 2014 – The Automotive Aftermarket Products Expo (AAPEX) is pleased to announce three new opportunities for companies in the remanufacturing industry to grow their business at AAPEX 2014. The new “Remanufacturing Experience at AAPEX” will feature a REMANedu Conference and private one-on-one meetings on Monday, Nov. 3, and an invitation-only reception for Remanufacturing Section exhibitors and guests on Wednesday, Nov. 5. AAPEX is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Nov. 3.

The new “Remanufacturing Experience at AAPEX” is co-hosted by the Motor & Equipment Remanufacturers Association (MERA) – the remanufacturing division of the Motor & Equipment Manufacturers Association (MEMA) – and the Auto Care Association.

“Remanufacturing is a growing sector of the automotive aftermarket, and the new ‘Remanufacturing Section at AAPEX’ offers new opportunities for aftermarket companies to grow their business,” said John Chalifoux, president and COO, MERA.

“The Auto Care Association strongly supports new opportunities to promote the sustainability of engine rebuilding in the aftermarket, and the ‘Remanufacturing Experience at AAPEX’ will create new opportunities for our members to grow their business,” said Rich White, senior vice president, Auto Care Association.

To build upon the ongoing success of the Remanufacturing Section, AAPEX 2014 will offer registered AAPEX attendees engaged in the remanufacturing industry new education sessions during the REMANedu Conference, Nov. 3, from 1 p.m. to 5 p.m., at the Venetian Hotel. Click here to view the latest agenda. To register, contact Kelly Glasgow with Event Show Management at 708-226-1300, or kelly@aapexshow.com.

New One-on-One meetings will give core suppliers and component suppliers to the remanufacturing industry the opportunity to schedule complimentary private meetings with key buyers from leading remanufacturers before the beginning of AAPEX 2014. Meetings will take place on Nov. 3, in the upper level, just outside of the Hall D extension. To participate, purchasing representatives and supplier business development representatives should contact Kelly Glasgow with Event Show Management at 708-226-1300, or kelly@aapexshow.com.

In addition, the Auto Care Association and MERA will host a VIP invitation-only Remanufacturing Industry Reception at Aquaknox, Nov. 5, from 5 p.m.- 6:30 p.m. The reception will feature light hors d'oeuvres and sustainability-inspired cocktails.

Exclusive sponsorship opportunities for the reception and the Remanufacturing Section are available. For more information, contact Chris Kalousek at 708-226-1300 or chris.kalousek@aapexshow.com.

Visit AAPEXShow.com/Remanufacturing for the latest updates regarding the “Remanufacturing Experience at AAPEX.”

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX. To register online for AAPEX, visit aapexshow.com/register.

AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

About MERA

The Motor & Equipment Remanufacturers Association (MERA) is the remanufacturing division of the Motor & Equipment Manufacturers Association (MEMA), which has been advocating on behalf of the motor vehicle supplier industry since 1904.

At MERA, our mission is to advance the remanufacturing industry and the business interests of our members. Our network of remanufacturers, suppliers and professional services firms – operating in the automotive and heavy-duty, off-road (HDOR) sectors – promotes the environmental, economic and product performance benefits of remanufactured goods. To learn more, visit MERA.org.

About the Auto Care Association 
The Auto Care Association is a Bethesda, Md.-based association whose more than 2,000 member companies represent approximately 150,000 independent businesses that manufacture, distribute and sell motor vehicle parts, accessories, tools, equipment, materials, supplies and perform vehicle service and repair. Visit www.autocare.org.