AAPEX Exhibitor Webinar to Tackle Social Media for B2B

 

MOKENA, Ill. – March 3, 2014 – The next exhibitor webinar in the AAPEXedu Webinar Series, “How to Use Social Media Without Breaking the Bank,” will reveal proven social media strategies for exhibitors to use to grow their business. The 2014 Automotive Aftermarket Products Expo (AAPEX) is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.

The free exhibitor webinar will be held Tuesday, March 11 at 4 p.m., EST, and will discuss the fact that billions of people interact on Facebook, Twitter, Linkedin, YouTube, Instagram and hundreds of other social media tools every day, but businesses still struggle to find the sales and marketing connection, especially in the business-to-business (B2B) world. It will provide social media tips for small and large companies and help answer some common questions, such as should a company have a full-time person or hire an outside service provider?

The webinar is part of the new, monthly AAPEXedu Webinar Series to help ensure exhibitors grow their business and get the most out of their participation in the 2014 AAPEX. Additional exhibitor webinars will cover “How to Use Video” (April), “Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting” (September) and “Boothmanship for AAPEX” (October).

Steve Miller, strategic marketing expert, is leading the new exhibitor webinars for AAPEX. All webinars in the AAPEXedu series will be available for replay in the AAPEXedu Video Learning Library on the AAPEX website.

To register for “How to Use Social Media Without Breaking the Bank,” visit: http://webinarjam.net/webinar/go/469/05ff9d580d.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors and approximately 5,000 booths.  

AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA) and. For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

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AAPEX Debuts Webinar Series to More Than 300 Attendees and Exhibitors

MOKENA, Ill. – Feb. 17, 2014 – The AAPEXedu Webinar Series is off to a solid start with 218 registrants participating in the first attendee webinar, “Prospect to Customer: How to Use Micro-Conversions to Build Your Business.”  The first exhibitor webinar, “The Exhibitor Report Card from AAPEX 2013,” drew 114 registrants. The webinars are offered to ensure attendees and exhibitors grow their businesses at the 2014 Automotive Aftermarket Products Expo (AAPEX), slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.

AAPEX provides the monthly webinars at no cost to exhibitors and attendees. The initial webinars were held Feb. 4 and Feb. 5. The second exhibitor webinar in the series is scheduled for 4 p.m., EST, Tuesday, March 11, while the next attendee webinar is set for 11 a.m., EST, Thursday, March 13. Both will focus on “Social Media for B2B.”

Additional exhibitor and attendee webinars in the AAPEXedu series will cover “How to Use Video” (April), “Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August) and “Copywriting” (September). In October, right before AAPEX, the exhibitor webinar will focus on “Boothmanship for AAPEX,” while the attendee webinar will highlight, “How to Get the Most Out of AAPEX.”

Steve Miller, strategic marketing expert, is leading the new exhibitor and attendee webinars for AAPEX.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors and approximately 5,000 booths.

AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA) and. For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

Prospect to Customer: How to Use Micro-Conversions to Build Your Business

“Prospect to Customer: How to Use Micro-Conversions to Build Your Business,” a free webinar slated for Wednesday, Feb. 5, at 11 a.m., ET, will provide Automotive Aftermarket Products Expo (AAPEX) attendees with a proven method for building new relationships and gaining customers to grow their businesses. AAPEX 2014 is set for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.

Report Card For AAPEX 2013

“Report Card for AAPEX 2013,” a free webinar slated for Tuesday, Feb. 4 at 11 a.m., ET, will provide Automotive Aftermarket Products Expo (AAPEX) exhibitors with AAPEX 2013 survey results and tips on putting the valuable post-event feedback into action for 2014. AAPEX 2014 is set for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev. AAPEX’s commitment to exhibitors and buyers is “You Will Grow Your Business at AAPEX.”

New AAPEX Display Features Seven Distinguished Vehicles

Las Vegas – Nov. 6, 2013 – The Automotive Aftermarket Products Expo (AAPEX) is featuring a new display of import and domestic vehicles to reflect the range of cars maintained by attendees at this year’s event in Las Vegas. The 2013 AAPEX started on Tuesday, Nov. 5 and runs through Thursday, Nov. 7 at the Sands Expo Center.

The featured vehicles and their owners are:

            • a 2002 Aston Martin DB7, Paul Casey

            • a 1987 Mercedes 560i, Bob Farris

            • a 1957 Chevrolet Bel Air, Lee Sullivan

            • a 1969 Buick Skylark Two-Door Hardtop, Dion Stams

            • a 1966 Mustang 2+2 Fastback, Denise Carrison

            • a 1976 Pontiac Grand Prix SJ, Barry Schlossberg

            • a 2005 Mustang Saleen Supercharged, Jim Noruk

The vehicles are located in Level 1 and Level 2 lobbies of the Sands Expo Center. The new display is made possible by the generosity of the vehicle owners and the following companies: Advance Auto Parts, AutoZone, O’Reilly Auto Parts and Pep Boys.

AAPEX represents the $477 billion global motor vehicle aftermarket, and is jointly sponsored by the Automotive Aftermarket Suppliers Association (AASA) and the Automotive Aftermarket Industry Association (AAIA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

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For Immediate Release                                                                                                    For more information contact:

Rich White, AAIA

301-654-6664, ext. 1030

rich.white@aftermarket.org

Margaret Beck, AASA

919-406-8828

media@mema.org