Wednesday, September 25, 2013

New AAPEX Video to Celebrate the Aftermarket


The Automotive Aftermarket Products Expo (AAPEX) will debut a new video project, the Aftermarket Story, at this year’s event to give attendees the opportunity to celebrate, reminisce and reconnect with the history and products of the aftermarket, as well as AAPEX itself. AAPEX is set for Tuesday, Nov. 5 through Thursday, Nov. 7, at the Sands Expo Center, Las Vegas, Nev.

The Aftermarket Story will visually stroll attendees down memory lane with historical images from buyers sharing their storefronts and identity through the years. The video also will feature historical images of products on the event floor and the AAPEX events and exhibits throughout its 20-plus year history.

The project is designed to be a visual background as buyers and exhibitors enjoy a relaxing moment in the newly renovated spacious Level 2 lobby of the Sands Expo Center. The images showing the progression of familiar brands and icons of the industry will renew and refresh the excitement of today’s market, while the cascade of product images will showcase the breadth of the event. The images of AAPEX throughout the years will entertain anyone ever involved in the event.

The Aftermarket Story will be presented on the newly installed 120-foot wide billboard above the entrance to the show floor to grab everyone’s attention.

AAPEX represents the $477 billion global motor vehicle aftermarket and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.