Sept. 15, 2014 – A new Attendee Acquisition Widget lets buyers use an exhibitor’s website to register for the Automotive Aftermarket Products Expo (AAPEX), as well as easily view an exhibitor’s detailed online profile and enhanced content, including products, show specials and news releases. AAPEX is set for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center, Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3.
Buyers also can use the widget to add a favorite exhibitor to their personalized Expo Plan, without leaving the exhibitor’s website.
With the Attendee Acquisition Widget on their websites, exhibitors are making it easy and convenient for buyers to prepare for AAPEX. In turn, exhibitors can use the free widget to collect leads before AAPEX, track visitors to their online profile and promote their booth at AAPEX. The widget is bundled with a powerful dashboard that helps exhibitors monitor and evaluate their ROI from its use.To obtain the widget, exhibitors should visit aapexshow.com/exhibitorlogin, click on “Attendee Acquisition Widget,” access the widget code and embed it on their company’s homepage.
The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 50 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX. To register for AAPEX, visit: aapexshow.com/register.
AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.
