MOKENA, Ill. – March 5, 2014 – “How to Use Social Media Without Breaking the
Bank,” a free attendee webinar slated for Wednesday, March 12, at 4 p.m.,
EST, will share proven social media strategies for attendees to use to grow
their business. The 2014 Automotive Aftermarket Products Expo (AAPEX) is set
for Tuesday,
Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.
The attendee webinar will discuss the fact that billions of
people interact on Facebook, Twitter, Linkedin, YouTube, Instagram and hundreds
of other social media tools every day, but businesses still struggle to find
the sales and marketing connection, especially in the business-to-business
(B2B) world. It will provide social media tips for small and large companies
and help answer some common questions, such as should a company have a
full-time person or hire an outside service provider?
The webinar is part of the new, monthly AAPEXedu Webinar Series
to help ensure attendees grow their business and get the most out of their
participation in the 2014 AAPEX. Additional attendee webinars will cover “How to Use Video” (April), “Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting”
(September) and “How to Get the Most Out
of AAPEX” (October).
Steve Miller, strategic marketing expert, is
leading the new attendee webinars for AAPEX. All webinars
in the AAPEXedu series will be available for replay in the AAPEXedu Video
Learning Library on the AAPEX website.
To
register for “How
to Use Social Media Without Breaking the Bank,” visit: http://webinarjam.net/webinar/go/469/c2a0dced5f.
The 2014 AAPEX is
expected to
feature more than 2,400 exhibitors and approximately 5,000 booths.
AAPEX
represents the $477 billion global aftermarket auto parts industry, and is
jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and
the Automotive Aftermarket Suppliers Association (AASA) and. For more
information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.
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