MOKENA, Ill. – March 27, 2014 – “How to Use Video to Grow Your Business,”
a free attendee webinar slated for Wednesday, April 9, at 4 p.m., EST, will
focus on videos, especially online videos, as one of the most powerful methods
for communicating and building relationships with customers and prospects. The
2014 Automotive Aftermarket Products Expo (AAPEX) is
slated for Tuesday,
Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.
By
participating in the webinar, attendees will learn how to use videos to showcase
their brand, products and people. The webinar will show the power of video
testimonials, how videos can be used to quickly differentiate a company from
its competition and ways to use videos to enhance the effectiveness of social
media.
The webinar is part of the new, monthly AAPEXedu Webinar Series
to help ensure attendees grow their business and get the most out of their
participation in the 2014 AAPEX. Additional attendee webinars will cover
“Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting”
(September) and “How to Get the Most Out
of AAPEX” (October).
Steve Miller, strategic marketing expert, is
leading the new attendee webinars for AAPEX.
To
register for “How
to Use Video to Grow Your Business,” or watch a previous
webinar in the AAPEXedu Video Learning Library, visit: www.aapexshow.com/attendee/webinar.
The 2014 AAPEX is expected to feature more than 2,400 exhibitors
and approximately 5,000 booths.
AAPEX
represents the $477 billion global aftermarket auto parts industry, and is
jointly sponsored by the Automotive Aftermarket
Industry Association (AAIA) and the Automotive Aftermarket
Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.
##
